Hey there, it’s Joey from BeatStars. I’m excited to share some case studies that help demonstrate why Beat ID is essential for music creators like YOU!
With tech advancements developing faster than Eminem’s and Twista’s syllable-spitting combined, we’ve come a long way in developing tools to help artists protect their intellectual property. Leading the way is Beat ID, BeatStars’ powerful content identification system, providing access to data and information about where and how your tracks are being used across 25+ global applications and platforms.
First, Beat ID can detect when copyrighted material is being used without permission. When Beat ID reports back any unauthorized use of your beat or song, you can then decide if you want to be charitable and let it pass, or to take action and contact whoever is plagiarizing your work.
It can also help manage digital rights by tracking how your content is being used, and hence, you can enforce your licensing agreement. This is crucial for you as a music creator, since music is easily shared and distributed.
Beat ID will help you enforce your licensing agreements, plus help you claim royalties for your work. Beat ID provides data and insight on how and where your music is being used, and in what context, so you can make informed decisions about marketing and promoting your music.
We know “seeing is believing”, so here are some wins experienced by BeatStars creators who regularly use Beat ID:
This talented 17-year old Norwegian producer and BeatStars Publishing member used Beat ID to scan several of his top performing beats, which resulted in a huge find for his beat “Time” that was used in the song “Baile Da Serra” by Lit Up x Braão. The track was released in April 2022 and has since reaped over 55 million streams on YouTube and Spotify alone.
This skillful producer and BeatStars Publishing member out of Mexico used Beat ID to scan his popular tracks, and discovered his beat “Jungle”, in collaboration with Beatsbydil, was used for the song “Microphone” by THE OLD i$E (CD GUNTEE & DAWUT). From its release in July 2018, the song now has over 175 million streams on YouTube and Spotify.
Dannyebtracks racked up an additional 200 million streams from a dozen other songs that - thanks to Beat ID - he discovered were being sampled.
Through Beat ID, this astonishing UK producer and BeatStars Publishing member found that his beat "No More Drama" was used for the song “We Rollin” by Shubh, released in September 2021. The track has over 410 million streams on YouTube and Spotify, plus additional remixes, downtempo versions, and lyric videos adding over 10 million streams to the mix.
UK producers continue to bring it, as BeatStars Publishing member Chris Rich Beats has proven. He scanned some of his top performing beats using Beat ID, including “GLIZZY” and "WOO". Beat ID helped him discover that “GLIZZY” was used by Ghanaian artist Yaw Tog, who collaborated with O`Kenneth, City Boy, Reggie, and Jay Bahd for the song “SORE”, which is known for putting Ghana Drill music on the map. This track currently has over 6 million plays on YouTube.
If that wasn’t a big enough flex, the “SORE” remix features legendary UK rapper, singer, and songwriter, Stormzy.
Beat ID also helped reveal that “SORE” was featured in the Noisey docuseries, Gangsta Rap International, and an article in Complex Magazine.
And that’s not all. Beat ID’s report showed that “WOO” was used on multiple tracks by several artists, racking up millions of views: “Tommy Shelby (Outdrill)" by Ambush Buzzworl, “Bacc Out” by Quelly Woo, “Presidente” by Mad Clip, and “Lit” by SleazyWorld Go.
For each producer and song, Beat ID verified that licenses were purchased. The tracks were then registered with BeatStars and Sony Music Publishing to collect their royalties.
There it is, real world proof that Beat ID – now just $2 per scan – can provide creators with incredible discoveries that can make the difference between knowing their beat is selling well on the marketplace or if it’s going viral on the internet. Click here to learn more about getting started with this must-have creator tool.
First, 1SRAEL, a multi-platinum music producer from Nigeria, who took home his first GRAMMY for co-writing and co-producing the hit song “Wait For U” by Future, featuring Drake and Tems. Next, KXVI, a 2x GRAMMY-nominated music producer whose work has been featured on tracks by some of the biggest names in music including SZA, Lil Tjay, DJ Khaled, and Gucci Mane. And last but not least, Shima, a multilingual artist currently signed to Universal Music Japan.
The creators discussed a variety of topics from their influences and creative processes, to copyrights and managing their music businesses. On a human level, they all shared pieces of their personal struggles, and the mindset and hustle it took to break through these barriers.
Aspiring artists and entrepreneurs are often curious about the creative process that successful creators undergo. KXVI and Shima offered insight on how to deal with burnout and creative blocks by tapping into one’s community to bounce off ideas, and blocking out time to focus on certain tasks. 1SRAEL offered a more intuitive approach, and emphasized the importance of trusting oneself and going with the flow to create music naturally.
“Consistency” was a prominent topic during the discussion, as all the panelists were in agreement that it’s the key to achieving success. Whether it’s creating music constantly or putting out content, consistency eventually leads to blocking out the noise and seeing results. Because KXVI was persistent with sending record producer TM88 hundreds of loops over the span of a year, he finally landed his first major placement on DJ Khaled’s album God Did with the track “Beautiful” featuring Future and SZA.
“TM88 got one of my ads just randomly. He hit me up, and I got his email. I sent him loops for a year, didn’t hear anything, emailing him everyday, like probably hundreds of loops. Then one day, he just called me while I was at the store saying, ‘Yo, we got one on Khaled’s album’. I was like I hear stuff like that all the time, but then Khaled started really pushing it and I knew the vocals when the track list dropped since it said “Beautiful” over and over again. It was crazy, I couldn’t believe it; it was my first major song and with an artist I really respected and wanted to work with.” - KXVI
Batshon added as well that although consistency seems like a mundane creative and business tactic, it’s a tried and true strategy that sets others apart from the rest.
When navigating the music industry and building their businesses, the panelists had this to share:
Having a team of people who are knowledgeable and capable of navigating the industry, as well as seeing your vision through, is key to surviving and thriving as a creator. Crediting producers was another topic the panelists covered, with 1SRAEL emphasizing the idea that the music industry is just that - a business - and creators need to keep that top of mind in business dealings. KXVI and Shima shared a plethora of insight on building their businesses, as the two have embraced the digital space to promote their work through content creation on social platforms.
All three creators highlighted that because of collaboration, it expanded their creative abilities, helped them reach wider audiences, and allowed them to gain additional opportunities. The takeaway: Collaboration - with the right people - is a rewarding experience, whether it’s collaborating on a track, producing a music video, or handling responsibilities on the business side of things.
As the panelists have proven, collaboration, consistency, community, and creativity in combination with innovative approaches to marketing and business strategies, can make for a fruitful music career.
Watch the recap video of the panel's discussion below for the full experience!
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In a conversation from the Pay The Creators Podcast, successful producers Chuki Beats, Accent Beats, Freek Van Workum, and Sekko discuss how BeatStars is replacing traditional A&R and allowing artists to curate their sound without waiting for someone else to tell them what it should be.
Discipline and dedication are mentioned as the key components to achieving success as a music producer. The panelists emphasized the importance of hard work and dedication to one's craft, as well as the role of producers in creating a collaborative and open environment that allows artists to process their ideas in their own way.
Another topic brought up is the importance of retention in YouTube algorithms and how having a good hook can keep people listening longer, leading to more views. The panel talks about how to find independent artists to collaborate with and how to structure deals with them. They also share stories about reintroducing popular beats with hooks that can generate significant revenue. They suggest that this strategy can be a great way to make more money and gain exposure.
The shift in culture brought about by online beat makers is also discussed. They touch upon how some placements came about and the US market's impact on hip-hop altogether. The role of producers in creating music that transcends borders is emphasized, and the conversation wraps up with a discussion on how specific markets are more receptive to certain types of music.
Episode 6 of Pay The Creators featuring Chuki Beats, Accent Beats, Freek Van Workum, and Sekko is available on all streaming platforms. Don’t miss out on these gems!
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In Episode 5 of Pay The Creators, he shares how lack of control when releasing new songs can be incredibly frustrating and details what self-discovery means for independent artists like him. Delving into the importance of process, community support, and creating something that resonates with people - both Anees and BeatStars Founder & CEO, Abe Batshon, explore the power of passion & purpose when aiming for success & fulfillment!
Anees' story is one of defying expectations and discovering his true passion. He grew up surrounded by music yet chose to study law, later realizing that he was limiting himself from succeeding in the industry he truly loved. While Anees can’t control every aspect of releasing new songs, it sheds light on an important lesson: trust your intuition and don't let society's conventions impede progress! Additionally, it’s discussed that when launching your next great hit single or album, independent artists must remember that process comes before people, a vital element for business success and connecting with fans - whether through demo recordings or live streams – to demonstrate growth over time together.
Deeper in the conversation, Abe and Anees explore how to build and maintain a supportive community for artists. They recognize that criticism can be tricky but suggest empowering fans by allowing them to determine what their music is worth. Anees talked about how he hosted a live session on Instagram where he was pleasantly surprised by pop icon Justin Bieber. Following the event, Anees gained over 10,000 followers and grabbed the attention of several producers online to help further his career.
Following that, the discussion further examines the substantial effect one song can have on someone’s life. It highlights how everyone —from behind-the-scenes folks like producers, bands, & media— all reap lifelong benefits of being part of something meaningful and impactful. Most notably, they discuss the impact Anees’ hit song “Leave Me” had on TikTok and his community of followers.
Aspiring musicians, this podcast episode is a must-listen! It encourages self-discovery and provides valuable insight into the music industry. Abe and Anees emphasize that having passion and purpose are vital to creating art that resonates with people – not only for career success but also for personal fulfillment. They offer great advice on how independent artists can involve their fans in the creative process while cultivating resilience against negativity or criticism.
Episode 5 of Pay The Creators featuring Anees is available on all streaming platforms. Tune in now to learn more about following your musical dreams!
In Episode 4 of Pay The Creators, Tantu Beats reflects on early decisions that led to his long-term success as a music entrepreneur who has worked with a roster of global artists, from Cosculluela in Puerto Rico to Higher Brother in China. But unlike many interviews where creators only talk about their influences and creative process, Tantu often referred to concepts of mindfulness throughout the episode. One can conclude that his musical milestones can be attributed to the mindfulness that he implements in his creative process and daily life: Manifestation, intention, energy, and consciousness.
Manifestation refers to an act of calling something that you desire into existence. Think: law of attraction type of vibes. We’ve all adopted a form of manifesting in one way or another, especially when we wanted something to happen. There’s something profound and compelling about the idea that you can make your wishes come true by mentally visualizing them. However, according to Tantu Beats, people tend to misunderstand manifestation as if it’s something you simply pronounce, leave it at that, and then the thing you desire will come. On the contrary, identifying and calling out that thing that you want is just the first step to achieving it.
According to Tantu Beats, here are the things you must also do to truly manifest that goal you want to achieve in music:
You have to feel connected to the goal. Only if there's a genuine attraction to a goal you set, your subconscious brain will help you make decisions that lead you to the manifestation of that goal. Tantu Beats explains, “Me screaming out loud ‘I'M GOING TO PRODUCE A SONG FOR DRAKE’ is not going to do anything if I'm not the biggest fan of his music and really want to be part of it. The energy just doesn't go anywhere.”
You must also think big. When you believe something can be achieved, your mind will find ways to do it. The power of thinking big also plays into a sense of freedom the moment you claim a future that seems out of reach at the moment.
“When manifesting something,” Tantu Beats says, “visualize the path to get to that goal.” He gives an example of producing music for a Pepsi TV commercial: “I’ll create the music utilizing Pepsi products, for instance. I can totally see how I can make that happen. I just have to work through the steps and wait for the right opportunity.”
Lastly, take action towards that goal. He explains that going in knowing the path as well as the struggles you might face along the way will cultivate acceptance which is a part of the process of manifestation. From there, once you take actual steps towards reaching the goal, what you manifested will likely come to fruition in one form or another.
Understand that if you say one thing, you're gonna have to do another thing to get there. - Tantu Beats
We often mistake intention and goals for being one and the same. However, a goal is an actual object or outcome a person wants to attain. Intention, on the other hand, deals more with your purpose and the journey that you embark on to reach that goal.
When speaking of the importance of identifying your intention in the music creation process, as well as the intention you should have when managing your business as a music entrepreneur, Tantu Beats has this to say: Know your “why”.
When it comes to the creation process, take note of why you’re really doing it, because you’re going to need that “why” to recalibrate when you find yourself getting off course, especially when you step into the commercial world. Tantu Beats points out that this commercial world - the music industry - brings in the importance of opinions, numbers, and monetary gains, placing passion and creativity on the back burner. Social media likes and views are examples of factors that can have an impact on decisions you make in regard to what and when you decide to create.
The more you allow external factors in, the more you’ll drift away from your original intention behind why you’re creating, and at some point you’ll realize one month or even years later that you’re doing something else than what you originally intended to do. So, when you find yourself deviating from your course, revisit your original intention behind creating. According to Tantu Beats, whatever that reason was, recognize that you had the purest intention in mind at that time because there wasn’t an outside world that pushed you into a certain direction.
Energy is another esoteric concept in this age of woo woo-isms that’s often used to express a vibe - as in positive or negative energy - that’s felt. Energy is like a subliminal component that can make or break a potentially successful process and production. For creators, Tantu Beats explains that energy is imperative when it pertains to your creative work, your work environment, and especially the energy or vibe you have with who you collaborate with.
Tantu Beats' message: Choose the things you put your time into based on how much energy it gives you, which involves your will to do something. If you think of a project or a collaboration that gives you life, Tantu Beats says to get up and do it because it excites you. Think of it as an intrinsic motivation to do or not do something, and to stay true to what your intuition tells you. This leads us to the final concept: Consciousness.
Consciousness, in Tantu Beat’s terms, refers to a combination of intuition, mentality, and even humility - attributes that can help a producer achieve success in the music industry. For instance, being conscious is beneficial for human relations in that creators can adjust to the diversity of personalities and situations in the music industry.
Second, being conscious also contributes to one’s drive to stay consistent, even through difficult times. Such levels of consciousness, Tantu Beats believes, will steer creators back to their “why”. Ultimately, it’s important for creators to be conscious of their physical and mental state, and to know when to take breaks.
Whenever I need to be conscious, life will tell me.
To encourage other creators to stay consistent and avoid the burnout that can occur during the creative process, Tantu Beats developed a physical product, dubbed Tantu’s Timer, a kitchen timer of sorts that puts the Pomodoro technique - a time management method - to action. The idea behind Tantu’s Timer was to help creators stay present, to release dependency on distracting devices, and to reduce mental fatigue. Ultimately, he designed the product to remind creators that they still have the ability to focus on things that they really want to focus on, and sometimes it just takes a little something - like a creator-friendly cube with a kitchen timer built in - to become more mindful during the creative process.
Episode 4 of Pay The Creators featuring Tantu Beats is available on all streaming platforms.
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In the third episode of Pay The Creators, BeatStars CEO Abe Batshon chops it up with West Philly-native Othello Beats. On a music tip, he talks about being the first producer to get Pop Smoke on a non-Drill beat, landing a viral freestyle with his hometown hero Meek Mill, and how moving to L.A. took his career to the next stage. On a personal level, the son of Liberian immigrants discusses spirituality in the creation process and the disservice of blocking one’s blessings - ultimately letting us know it’s cool to be different, which, in his experience, placed him ahead of the game.
Learn a thing or two about how humility and gratitude, combined with talent and persistence makes for one of BeatStars’ most successful and sought out producers.
WHERE TO STREAM: Spotify, Apple Podcasts, Google Podcasts, Overcast, Amazon Music, iHeartRadio, Castbox, Pocket Casts, RadioPublic, and Stitcher.
BeatStars producers whose work was awarded at the 2023 GRAMMYs:
“Hrs & Hrs”, Muni Long - Produced by Ralph Tiller & Dylan Graham
"Renaissance", Beyonce - Co-Produced by Jameil Aossey
“Wait For U”, Future (feat. Drake & Tems) - Co-Written/Co-Produced by 1srael
We're proud of you all!
Beyonce, “Renaissance”
Jameil Aossey, Co-Producer
Mary J. Blige, “Good Morning Gorgeous”
Slimwav
Hostile Beatz
Future, “I Never Liked You”
Stefanccino, “712PM”
MoXart Beatz, “712PM”
Slowburnz, “Im Dat N****”
DB, “Keep It Burnin” (feat. Kanye West)
YOAJM, “For A Nut” (feat. Gunna & Young Thug)
DMC Global, “Gold Stacks”
1SRAEL “Wait For U” (feat. Drake & Tems)
Dez Wright, “Chickens” (feat. EST Gee)
Henney Major, “Voodoo” (feat. Kodak Black)
Daanmakesbeats, “The Way Things Going”
HitmanAudio, “Like Me” (feat. 42 Dugg & Lil Baby)
Youngernextlife, “Stayed Down” (feat. Young Scooter)
Russ Chell, “Worst Day”
JT Beatz “Just The Beginning”
DJ Khaled, “God Did”
Co-Producers, Marko Lenz & Brook Beats, “Big Time” (feat. Future & Lil Baby)
KXVI, PAOLA, Beautiful (feat. SZA & Future)
Chris Brown, “Breezy”
DannyProdThis
Deafh Beats
Dylan Graham
Nile Waves
Jkei
Beyonce, “Renaissance” [shortcode, "text-featured__bold", "Winner"]
Co-Producer, Jameil Aossey
Hitkidd & GloRilla, “F.N.F. (Let's Go)”
Hitkidd
Future, “Wait For U” (feat. Drake & Tems)
1SRAEL
DJ Khaled, SZA, Future, “Beautiful”
KXVI, PAOLA
Future, "Wait For U" (feat. Drake & Tems) [shortcode, "text-featured__bold", "Winner"]
Co-Producer/Co-Writer, 1SRAEL
Muni Long, “Hrs & Hrs” [shortcode, "text-featured__bold", "Winner"]
Dylan Graham & Ralph Tiller
Our latest episode of Pay The Creators with BeatStars Founder and CEO, Abe Batshon, dropped TODAY!
In this episode, Abe talks to BeatDemons about how they went from humble beginnings to becoming top music producers. The multi-platinum producer group touched on everything from work ethic, inspirations and motivations, working together as a duo, controversies, and placements with 6ix9ine and Bad Bunny.
WHERE TO STREAM: Spotify, Apple Podcasts, Google Podcasts, Overcast, Amazon Music, iHeartRadio, Castbox, Pocket Casts, RadioPublic, and Stitcher.
Check it out now, and stay tuned for new drops every other Wednesday!
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Hip-hop may have started in the boogie down Bronx, but many can argue that its prominent profile comes from Brooklyn. So it’s no surprise that J. Cole - one of the most prolific rappers of our time - picked up a beat from Brooklyn-bred BeatStars producer, Bvtman, who has been honing his craft since childhood.
Formally known as Double A, Bvtman became an overnight sensation when J. Cole stumbled upon his beat “The Reunion” while searching “J. Cole Type Beats'' on YouTube. Instantly, J. Cole said he found inspiration, created the track, and allowed Bvtman to host it on his personal YouTube channel as a “thank you” and encouragement to keep up the grind. This cinderella story behind the track now has the industry going bvtsh*t.
By providing a platform and tools for producers to showcase their work, as well as provide access to a network of potential collaborators, BeatStars empowers creators like Bvtman who otherwise wouldn’t have been discovered. This proves that tech isn’t only reshaping the music industry, it’s also leveling the playing field. Creators are now able to showcase their work on platforms like BeatStars and YouTube to get discovered regardless of where they are and who they know.
We couldn’t be more proud to see one of our producers receiving their much deserved flowers. Are you next?
Listen to the original beat Bvtman created that became J. Cole’s “procrastination (broke)”, as well as the finished song, below:
Anjanette: So excited to be chatting with you, Abe! The first thing I’d like to know is, why did you start this podcast?
Abe: Likewise, Anjanette! I started the Pay The Creators podcast for many reasons. For one, as BeatStars grew during the pandemic, I didn’t have many opportunities to see our community in person. Seeing and sharing experiences with the community I wake up every day to serve has always been an integral part of my life and career over the years. The producers and artists I get to meet and share real-life moments with help invigorate my human purpose on Earth and as the CEO of BeatStars. Knowing our community and its challenges are important informational testimonies from which the rest of the community can benefit from.
Anjanette: Being the pulse of BeatStars and the community itself, I’m sure you have a lot you’d like to accomplish and vocalize through Pay The Creators. What does this podcast mean to you?
Abe: It’s all about what it means to the people I’m interviewing. For some, it’s their first time doing an in-person interview and the first time any high-quality long-form content has been made for them. Really, I’m more concerned with what this podcast means for the families and friends of these individuals that will have a lasting piece of content they put into their archives of life achievements and memories.
Anjanette: What do you hope the BeatStars community learns from this podcast?
Abe: I really hope these life stories of creators that come from vulnerable places are embraced with love, enlightenment, and inspiration. I hope the community sees themselves in these guests, can empathize with their journeys, and find lessons they can apply to their own lives.
Anjanette: What guests are you planning to have?
Abe: I want to talk to the everyday creator that has pushed themselves to achieve their goals. I want to talk to creators that possess an entrepreneurial spirit that will spill over and infect the viewers with their passion, drive, and pursuit of excellence. I want to talk to creators that are willing to share their struggles, pivots, and milestones they’ve achieved.
Anjanette: What do you feel makes this podcast different from other podcasts in the music industry?
Abe: I believe what makes this podcast unique is the realness, inclusivity, humanity, and vulnerability from both myself and my guests. Our goal is to inspire with our truth and embrace the differences in our experiences.
Anjanette: Obviously you founded BeatStars and I know you got your start as an artist, but you’re not a producer yourself. Why are you the right person to tell the stories of the producer community?
Abe: All of our voices matter, but I do believe mine is a little special because of the journey I have been on as CEO of BeatStars. As a pioneer and visionary for the community, I can paint an accurate historical picture of the online producers' origin story. I can properly articulate our creators' global impact on the music industry. Not enough credible sources are sharing information, and I believe helping open a new medium for knowledge transfer will help all future generations of creators.
Anjanette: What are your goals for the podcast?
Abe: If the podcast can help inspire just one person to change their life, perspective, and expectations from the stories shared, then I feel it's successful. But my goals are much larger, and I hope we can positively impact millions of people's lives.
Anjanette: If there was one message you would like the world to hear from this podcast, what would it be?
Abe: Love each other. Respect each other. Compensate each other fairly and live your true lives as creators with no judgment or hate. Live every day with gratitude, focus on your unique journey and development, and never forget why you started making music in the first place.
Check out the debut episode of Pay The Creators with Abe Batshon here featuring producer DillyGotItBumpin, and stay tuned for new episodes every other Wednesday.
In case you didn’t hear, BeatStars was recently featured in this month’s Hitmaker Issue of Variety! Recognized and respected throughout the world of show business, Variety has been the premiere source of entertainment news since 1905. For this feature, Variety tackled a multitude of topics, including how BeatStars was founded, essential milestones that put the company on the map, BeatStars Publishing signings, Billboard charting tracks to come out of the platform, & more.
When asked about what BeatStars stands for as a whole, our Founder/CEO Abe Batshon said:
“BeatStars is where songs are made. It’s where collaborators are introduced to each other and artists are able to express their art with their own definition and interpretation.”
Abe Batshon, CEO/Founder of BeatStars
While “Old Town Road” by Lil Nas X might have been the biggest song to come out of BeatStars, Variety noted that a plethora of beats from music producers on the platform was also used to create major hit songs, including Megan Thee Stallion’s “Pressurelicious,” featuring Future; DJ Khaled’s “Big Time” and “Beautiful”; Cardi B’s “Up”; Pop Smoke and Dua Lipa’s “Demeanor”; and GloRilla’s “F.N.F. (Let’s Go).” This past June, BeatStars paid out over $200 million dollars to music creators worldwide.
The pressure is on for our FINAL ROUND of Cyber Cypher!!!! 8 finalists will go head-to-head battling each other with their best bars/melodies for the chance to become CHAMPION & win prizes.
Join us on Thursday, November 17th from 2 PM - 4 PM EST on BeatStars.Live to see who is crowned champ during our BIGGEST Cyber Cypher show yet!
Tommy Will is a rapper hailing from Arizona. His execution of creating modern hip-hop and rap is an extension of his passion and philosophy on life. Most recently, he has collaborated with producers TheUnder, Nathan Fields, John Buchanan, Jack Massic, Dubkiller, Rusl, and Passion Victim, to name a few. Tommy's music has also had placements on TV shows Bel-Air, The Chi, and the online game League of Legends.
Unsighted is a rapper and freestyler who has shifted gears into making music. This past summer, he opened for the multi-platinum Canadian duo Loud Luxury, known for their worldwide hit "Body" (feat. Brando). With his highly energetic performances and multilayered punchlines, Unsighted addresses the themes of mental health through his music by showcasing that anger and pain aren't negative emotions when you have healthy outlets.
James Wallace, better known by his stage name, Fenix, was born in San Bernardino, CA. Having picked up the pen in 2007, the 33-year-old artist has been very intent on making his brand of music and doing it the only way he knows. After spending time perfecting his craft, Fenix released his 2017 album, Made. in Phoenix, which was quickly followed by 2018's Fenix.01. Fenix has a precise range of influences such as Jay-Z, Dr. Dre, Kanye West, Pharrell, and many more. After previously collaborating with acts such as Smoke DZA and Academy Award winners Three 6 Mafia, Fenix looks to give the world his next solo effort in 2023.
Hudson Country, NJ native Ty Garcia, also known as the rapper Teewhy G, started his music career participating in showcases and rap battles across New York. In 2021, he released his long-anticipated debut EP, No Pressure, No Diamonds. Since then, Teewhy has sold out venues like Chelsea Music Hall in New York, has performed for Celebrity Sports Entertainment (CSE) Golf Summer Tournament hosted by professional boxer Floyd Mayweather, and more. In 2023, Teewhy plans to continue his music collaborations, music videos and touring nationally and internationally.
Louie Tha Profit is an artist from Queens, NY, who has a gift for storytelling. With his smooth flow and unmatched lyricism, you're bound to become a fan of his musical journey. Inspired by the likes of J. Cole, Stack Bundles, Tupac, and many others, Louie brings you a sense of nostalgia with a refreshing new flair. Get to know the man behind the pen; this is just the beginning.
Chandler McCoy, also known as the rapper Champp, has been surrounded by music all his life growing up in Atlanta, GA. Son of the American gospel singer Darlene McCoy, Champp spent many childhood weekends in the studio with renowned producer/songwriter Dallas Austin learning the importance of patience and authenticity in music. Drawing from influences such as Drake, J. Cole, and Big Sean, Champp has developed a musical style that has allowed him to stay true to himself and fuels his creativity as an artist.
Deuce The Truth, an artist from South Berkeley, CA, was born with a passion for performing arts. After forming the rap group The Teknitionz with his childhood friends early in his music career, they were presented with an appreciation award from Berkeley for inspiring creativity and drive amongst the city's youth. Later on, Deuce attended Pinnacle Sound Master College in Sacramento, CA, where he developed post-production, audio engineering, and mastering skills. Today, Deuce uses these tools to help push his career further while promoting peace and truth through his music using hip-hop, jazz, blues, and R&B styles.
Kham is a hip-hop artist from Virginia who has opened up for acts such as KB, Social Club, Aaron Cole, ACjR & BradyJames, 1k Phew, and Andy Mineo. In 2019, he was a part of the compilation album, Preseason, which charted at #46 on the iTunes Hip-Hop charts. He also made it to #28 on the iTunes Hip-Hop charts just a year later with the release of his debut album, PROBLEMATIC. Kham's music has been featured on networks such as Netflix, The CW, BETjams, Revolt, WeTV, and MTV.
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Every company needs a "refresh" now and then for its branding, but BeatStars has a much bigger purpose for doing so.
After a lot of time and thought, we've decided to change our logo. We know you love our current logo and the brand recognition it already has, but we saw an opportunity to change and evolve. Change is necessary, and companies are meant to grow. If we never changed, we would still be here:
But because change happened, we were able to get here:
"This new change in the BeatStars logo signifies entering a new era for the brand, company, and community. BeatStars is constantly experiencing a natural evolution of change within the organization, and every few years, a new logo enters our universe to provide the team and community with new life, a new story, a new start, and a new purpose to be inspired by. This logo iteration from BeatStars' own Gabe Bo is relevant to the re-focused lens that BeatStars is seeing the world in today. Our mission is to continue improving our product and ourselves to meet the goal of serving our community everywhere. This logo provides a more balanced, polished, and symbolic representation of where the brand stands today. I'm so excited for this new chapter in the history of BeatStars, as we continue moving forward waving the BeatStars flag for our creators around the globe." - Abe Batshon, Founder & CEO
Our designers realized there was more to BeatStars' story, which needed to be reflected in our branding. We concluded our logo needed to be:
Our designers also noticed our current logo wasn't perfectly symmetrical, so we made some technical graphic design changes. In turn, we were able to add more significance to the meaning behind our design. They approached the BeatStars team with a new design that gave our logo PURPOSE. So, without further ado, here it is:
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To get a better understanding, we want to share the concept and story created by BeatStars Designer Gabe Bo.
"The concept can be understood as a big star who supports - or picks, chooses, extends a hand to - an enclosed smaller one, referencing the artist/producer relationship on the platform. Crazy as it sounds, the quality of the logo (or a trademark) is determined by human perception. Usually, a good logo is represented by a symbol that recalls a company or a service that can be easily recognized and remembered even under competitive visual contexts (such as darkness, distance, size, among many other objects, etc.) So I wanted the logo to build up its presence by being simple, distinct, and appropriate. That means something that you'll look at once, and because it's so simple to identify, you could even doodle it yourself. It doesn't need to communicate or be beautiful. It just needs to identify efficiently. It just needs to work." - Gabe Bo, Webflow Specialist
Erin Foster, Senior Marketing Manager at BeatStars, also added,
"We knew we wanted to update our logo and give it meaning, but we really wanted to maintain the recognition of the BeatStars brand, so we gave it a subtle change but one that gave it purpose."
As a company, there will always be changes to some degree, but our mission will remain the same: to empower music creators and help them make a living off of their music. We strongly feel our new logo represents that same message and are excited to take a new step in BeatStars' journey with our community. We hope you like our new logo as much as we do.
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We’re thrilled to announce our official sponsorship with Batalha Da Aldeia, one of the largest global rap battles in Sao Paulo, Brazil!
On Saturday, July 30th, 2022, a line-up of talented rappers will be going head to head in a 3v3 style battle as they freestyle over beats made by BeatStars Creators.
“We couldn’t be more honored and excited to be sponsoring Batalha Da Aldeia (BDA), one of the world’s most prolific and ground-breaking rap battles! We are always striving to shine a spotlight on music creators and artists, and our sponsorship of BDA is helping us achieve this in an extraordinary, community-centric way.” Says BeatStars CEO and Founder Abe Batshon.
You can tune in to watch Batalha Da Aldeia live on Twitch or YouTube this Saturday, July 30th, starting at 5 PM EST (6 PM BST).
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