Can Online Beat Selling Compete with AI Music?

Joey Affatato
Joey Affatato . May 03, 2023 . min. read

Yes, there is still a promising future for the online beat selling market despite the emergence of generative AI music. Here are a few reasons why:

1. Human creativity and uniqueness

AI-generated music might be able to create a vast array of beats, but it may not be able to fully capture the uniqueness and personal touch that human producers bring to their work. People are often drawn to the story and the creative process behind a piece of music, which AI may not be able to replicate.

2. Collaboration and customization

Human producers can collaborate with artists to create tailor-made beats and tracks that fit the artist's specific style and vision. This level of collaboration and customization is not yet possible with AI-generated music, and it may take time for AI to reach that level of understanding and adaptability.

3. Niche markets

The online beat selling market caters to a wide variety of genres and styles. There will always be a demand for beats that cater to specific niches, which may be less accessible to AI-generated music. Human producers can continue to thrive in these niche markets by staying in tune with the latest trends and audience preferences.

4. AI as a tool

Producers can harness AI technology to enhance their beat-making process, by using AI-generated samples or patterns as a starting point for their own creative work. This could lead to new, innovative sounds and styles, fueling the online beat selling market's growth rather than stifling it.

5. Legal and ethical concerns

As AI-generated music becomes more prevalent, there may be legal and ethical concerns surrounding copyright, ownership, and royalties. Until these issues are resolved, human-produced beats may still be the preferred choice for many artists.

Overall, the online beat selling market has the potential to adapt and thrive, even in the face of generative AI music. By focusing on human creativity, collaboration, niche markets, and leveraging AI as a tool, the industry can continue to evolve and offer unique value to artists and listeners alike.

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Written by Joey Affatato
Growth Marketing Associate @ BeatStars, music enthusiast, and songwriter living in Hamilton, NJ
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