We recently dove into the story of BigBadBeats, the duo behind the viral hit “Tauba Tauba,” and their experience offers a masterclass for aspiring producers everywhere.
Ever wonder how a beat crafted in a small town in eastern Finland ends up topping charts in India? It’s a journey filled with creative sparks, unexpected twists, and, for many independent artists, crucial partnerships with platforms like BeatStars.
The Genesis of a Global Sound
Tuomo and Tommi of BigBadBeats recently shared their creative process in a special Inside Track breakdown. Forget sprawling, expensive studios. “Tauba Tauba” was born from hands-on experimentation with Latin-inspired chords and a playful funk-pop rhythm.
They emphasized that technical perfection often takes a backseat to raw emotion and a great feeling. It’s a reminder that the magic often lies in the human element, not just the gear.
Their journey also highlights the power of unexpected influences. Who would have guessed a Finnish duo would find their groove in a sound that would captivate an Indian audience? It speaks volumes about the interconnectedness of today’s music world, where a great beat can transcend borders overnight.
Beyond the Beat: Protecting Your Creations
While the creative process is exhilarating, the business side of music can be daunting. As featured in a Pay the Creators episode, BigBadBeats’ story also underscores the importance of creator rights and collecting the royalties you’ve earned.
Imagine your beat going global, but the money not following.
That’s where the BeatStars Creator Rights Agency (CRA) becomes invaluable. The CRA stepped in to help BigBadBeats navigate a complex legal challenge, ultimately securing nearly $500,000 in missing royalties for “Tauba Tauba.”
This isn’t just a success story. It’s proof that protecting your intellectual property and understanding your rights is non-negotiable in today’s music industry.
Simplicity, Emotion, and Professionalism
One of the biggest takeaways from BigBadBeats’ journey is the power of keeping things simple. In a world obsessed with complexity, their approach is a reminder that some of the most impactful creations come from straightforward ideas executed with passion.
They’ve also successfully turned their music into a profession, using BeatStars not only for distribution, but for broader support in publishing and rights management.
Lessons for Every Creative
Whether you’re just starting out or looking to scale your music career, the BigBadBeats story offers valuable lessons:
- Embrace emotion over technicality: Focus on how your music feels.
- Don't be afraid to experiment: Global hits can come from unexpected fusions.
- Prioritize your creator rights: Ensure you're positioned to collect every cent you earn.
- Keep it simple: Sometimes, less is more in the creative process.
The journey of “Tauba Tauba” is more than just a song. It’s an inspiring example of independent creators finding their voice, reaching a global audience, and navigating the music business with the right partners behind them.
FOLLOW BIGBADBEATS:
BigBadBeats Instagram: https://www.instagram.com/bigbadbeats/
BigBadBeats's BeatStars Page: https://www.beatstars.com/bigbadbeats
FOLLOW BEATSTARS:
https://www.instagram.com/beatstars/
https://www.instagram.com/beatstarspublishing/
https://www.instagram.com/paythecreators/
Don't Leave Your Royalties to Chance
Don't Leave Your Royalties to Chance
