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At BeatStars, our foundation has always been clear: built by creators, for creators. Since 2008, we've been dedicated to not only meeting the needs of our creator community but also exceeding their expectations at every step.
Over the last 16 years, the growth and success we've experienced are largely due to one key factor: the invaluable feedback we receive from our community.
This year, we took that feedback loop to a new level by introducing the BeatStars Community Council. This initiative was designed to strengthen our connection with producers, making them active participants in helping us improve our product. It’s one thing for a company to develop products for its users - it’s something entirely different to co-create with them, allowing nearly real-time feedback to shape the development process.
Every quarter, our team meets with a core group of influential producers to showcase our ongoing projects and gather immediate, actionable insights directly from those who use our platform the most. This collaboration enables us to refine our offerings in ways that truly serve the needs of our community. As Norma, one of our Council members, noted, “I don't know any platforms that take this initiative to learn from their members, to get some feedback and be better.”
During these meetings, we covered several essential topics to enhance the user experience. The feedback we have received has been instrumental in making key features more user-friendly. Some of the most significant improvements include:
- Updating our personalized Feed / For You pages
- Streamlining our CRA legal service, making it a more accessible and straightforward tool for creators seeking legal representation
- Improving the user experience for apps like Voloco and Lemonaide
- Enhancing personalized search tags and multi-term search
- Gathering insights to refine the upcoming Content ID & More submission process
Beyond refining our existing features, these meetings have also sparked forward-thinking discussions. We asked our council members to weigh in on emerging topics like integrating AI into their workflows and the types of educational content that would be most beneficial at this stage in their careers. Rob EVN, another Council member, expressed his gratitude, saying, “It showed me that BeatStars really values its community and wants to hear from us directly. It’s cool knowing that what I say can actually make a difference.
Our ultimate goal with the BeatStars Community Council is simple: to embed our community's voice into every aspect of our operations. We worked with our Council Members to develop a Council Charter, which emphasizes direct communication, transparency, and feedback between the community and employees on BeatStars products and services.
We extend our deepest thanks to our council members for their honest, thoughtful feedback. It has influenced the way we approach product development, always with our community at the forefront.
